
This poster is very simple and straightforward. The background is black while all the fonts and the outline of the pictures are white. The font that says, "You are not just burning off calories..." are in bold and in a bigger font compare to other fonts on the poster. The human in the picture looks just like those human figure in bathroom signs or street signs. The human is completely white with three teardrop shaped sweats in the color blue. The human figure looks like he/she is riding a bike but the two wheels are depicted as two globes. This poster is telling the viewer to drive less so that it will help save the Earth. On the bottom of the bike, it says, "you'll save one pound of CO2 for every mile you don't drive." The composition of the picture works well because the words on the top are aligned left and the whole biker figure is aligned right while the bottom phrase centered. This effect allows your eyes to flow from the top, to the pictures then to the phrase at the bottom. As your eyes land on the bottom phrase, it led you to the last phrase in the corner that says, "Do your part. Bike, carpool, ride the bus, or walk to help make a difference in the health of our planet. Everyone is responsible!" This poster is very effective because the white color font just pops out from the background. I hope everyone can get this message across.

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